Roof Replacement Quotes

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Posted By

DEAN SANTOS (Lawrence, MA)

Category

Roofing

Posted Date

2/19/2018 12:00:00 AM

Forum Title

Ad in the book

Well It's that time again to setup advertising for next years ?book? I've got a few things at play and just wondered what everybody else thinks. First of all, most of our work comes by word of mouth because of the good name we have earned since ?87. We also have the first listing for roofers, and the largest. The largest is because they threw us a good deal about four years ago, bundling it with an internet package. Now, after thinking about it, I?d prefer not to have the biggest ad because we want people looking for the best work, not the biggest outfit. We want people who have heard of us, and preferably just find our number in the book. I would drop it down to a small ad to save some overhead BUT they won?t let us. If we drop it down, we Don't save much and get kicked to the back of the list. :angry: We use to have about a dozen guys but over the last four years have let many of them go to focus on installing the best possible roof every time and to be more efficient. Do you think that consumers would like to see an ad and think It's a large business, or would they rather know that we are a small group of very experienced guys who almost always have the owners highly involved?
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